What would be an example of 'Business Process Redesign' in Venkatraman's IT-enabled business change model?

Business Process Redesign (BPR) involves fundamentally rethinking and radically redesigning business processes to achieve significant improvements in productivity, cycle times, and quality. In Venkatraman's IT-enabled business change model, using IT as a lever to redesign the organization and business processes exemplifies this concept well.

This choice indicates that technology is not merely supporting existing processes but is actively used to rework and innovate these processes fundamentally. By integrating IT into the redesign efforts, organizations can streamline workflows, eliminate unnecessary steps, and enhance coordination among different departments, thus leading to more efficient operations.

The focus on using IT as a strategic enabler highlights the transformative potential that technology has in reshaping how businesses function. This allows for more agile responses to market changes, improved customer experiences, and overall better performance outcomes.

In contrast, the other options focus on different aspects of IT's role in business change. For example, utilizing IT to change relationships and information exchange pertains more to networked communication than to direct process redesign. Redefining business scope with partnerships emphasizes strategic alignment rather than process re-engineering. Lastly, employing IT as an individual system focuses on a specific application rather than holistic process reassessment. Therefore, the selected answer emphasizes the essence of Business Process